Sign Writing – Traditional methods in a modern world.
Traditional sign writing is loved and respected for its ability to personalize the message in a very unique manner. Over time, sign writing techniques has undergone some changes and though new technology which is being widely embraced although there are still many who prefer the traditional way of making signs. The good news is that in this modern world, it is not always necessary to pick one or the other. Traditional sign writing can work well with modern paint techniques and will still create very impressive results.
Traditional sign writing works best when it is created/designed by an expert and when it is developed by hand. Signs that are painted by hand, which is quite a rare phenomenon these days, which will always add a quality look to the sign. Their design and their installation need to be adapted to work with modern visual requirements and the techniques used can be through digitally cut masks would be a good example. Without a doubt, such signage remains one of the most effective ways of promoting a business.
Modern signage like digitally printed wall graphics and vinyl signs are preferred by some businesses because they are cheap. In fact, a cut vinyl letter continues to remain one of the most popular signage examples and is usually preferred by shop owners with many being installed within their windows. But why? It’s basically down to price but people forget the cost of fixing the wall when these are removed! Unlike Traditional sign writing with paint, you don’t remove it and then need repair the wall, you simply rub it down and re-paint the wall. Once dry you can sign write again, the new detail back onto the wall.
The fact remains that traditional sign writing and modern paint effects go well with one another and they are able to provide some very effectual results. Modern businesses will do well to incorporate the two to maximize their impact. There are not many sign makers that specialize in traditional sign writing anymore like us, and with our skills we make full use of gold leaf work which remains a very popular option among top-end establishments.
Sign makers know that customers may not actually come out and demand traditional sign writing services. What customers normally want is wall art with a contemporary twist to it and although the price makes them happy the poor durability leads to disappointment. Sign makers can promote traditional sign writing by offering it along with other products which can be packaged into one offering. Bars and restaurants in particular will want to have traditional signage that is painted by hand along with a modern fabricated touch to it.
Traditional sign writing offers customers a number of benefits including the fact that it is well suited for busy environments with good durability. Traditional sign writing offers heavy duty usage because the paint used will be harder wearing and is a better option than modern methods that involve use of wallpaper or even a vinyl decal. If you take a look at traditional sign writing examples, you will be amazed to see that the paint used in the nineteenth century continues to last even today.
For traditional sign writing to work in this modern world, it is important that it is prepared well and finished strongly. This will ensure that the traditional signage will last the test of time.
You can’t beat the effect traditional signwriting gives. Here at Canonbury Signs we have over 75 years combined experience in the art of signwriting. It can go on any surface and have various effects put on it as you can see by our photos of work we have done in the past.
For more information on sign writing contact Canonbury Signs on 07716 357 543